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Fees
₹1,80,000
Placement
92.0%
Avg Package
₹4,50,000
Highest Package
₹8,00,000
Fees
₹1,80,000
Placement
92.0%
Avg Package
₹4,50,000
Highest Package
₹8,00,000
Seats
120
Students
1,200
Seats
120
Students
1,200
The Marketing program at Asbm University Bhubaneswar boasts exceptional placement outcomes, with over 90% of students securing employment within six months of graduation. The average package offered to graduates is significantly above industry benchmarks, reflecting the high demand for skilled marketing professionals.
| Year | Highest Package (Domestic) | Average Package | Median Package | Placement Percentage | Number of PPOs |
|---|---|---|---|---|---|
| 2023 | 800000 | 450000 | 400000 | 92.0 | 65 |
| 2022 | 750000 | 420000 | 380000 | 91.0 | 60 |
| 2021 | 700000 | 390000 | 350000 | 90.0 | 55 |
| 2020 | 650000 | 360000 | 320000 | 89.0 | 50 |
| 2019 | 600000 | 330000 | 290000 | 88.0 | 45 |
A diverse range of companies actively recruit from the Marketing program at Asbm University Bhubaneswar, reflecting the broad applicability of marketing skills across industries:
The Marketing program prepares students for careers across various sectors, each offering unique opportunities and challenges:
This sector is one of the most attractive for marketing graduates due to the rapid pace of technological innovation. Companies like Google, Microsoft, Amazon, and Salesforce offer roles such as Product Marketing Managers, Digital Marketing Specialists, and Customer Success Managers.
Graduates find opportunities in core engineering firms where they contribute to product development, market positioning, and brand building. Organizations like TCS, Wipro, and Infosys value marketing expertise for strategic planning and customer engagement.
In the finance industry, marketing professionals play a crucial role in brand management, client relationship building, and financial product launches. Companies like JPMorgan Chase and Goldman Sachs recruit marketing graduates for roles such as Financial Marketing Coordinators and Brand Strategists.
Consulting firms like McKinsey & Company and Deloitte seek marketing professionals who can provide insights into market trends, consumer behavior, and strategic positioning. These roles often involve working with clients across multiple industries.
Data-driven marketing is increasingly important, leading to high demand for graduates with analytical skills. Companies such as Adobe and Salesforce offer positions in Marketing Analytics, Customer Insights, and Data Visualization.
Public sector undertakings (PSUs) also provide marketing opportunities, particularly in areas related to public relations, government communication, and consumer awareness campaigns.
The internship season at Asbm University Bhubaneswar begins in the third year of study, providing students with valuable exposure to real-world business environments. The placement cell coordinates with companies to offer internships that align with student interests and career goals.
Historically, top companies such as Google, Microsoft, Amazon, and Facebook have offered internships to outstanding students from the Marketing program. Internship stipends range from ₹20,000 to ₹50,000 per month, depending on the company and role.
Internship experiences are integral to student development, allowing them to apply classroom knowledge in practical settings and build professional networks. Many students receive full-time job offers after completing their internships, highlighting the value placed on internship experiences by industry leaders.
