Comprehensive Course Structure
The BBA curriculum at Lords University Alwar is structured to provide students with a balanced mix of foundational knowledge and specialized expertise. The program spans eight semesters, with each semester comprising core courses, departmental electives, science electives, and laboratory sessions designed to enhance practical understanding.
| Semester | Course Code | Course Title | Credit Structure (L-T-P-C) | Pre-requisites |
|---|---|---|---|---|
| 1 | BBA101 | Introduction to Business Administration | 3-0-0-3 | - |
| 1 | BBA102 | Business Statistics and Quantitative Methods | 3-0-0-3 | - |
| 1 | BBA103 | Principles of Management | 3-0-0-3 | - |
| 1 | BBA104 | Financial Accounting | 3-0-0-3 | - |
| 1 | BBA105 | Economics for Business | 3-0-0-3 | - |
| 1 | BBA106 | Business Communication Skills | 2-0-0-2 | - |
| 1 | BBA107 | Introduction to Information Technology | 2-0-0-2 | - |
| 1 | BBA108 | Leadership and Team Dynamics | 2-0-0-2 | - |
| 2 | BBA201 | Organizational Behavior | 3-0-0-3 | BBA103 |
| 2 | BBA202 | Marketing Management | 3-0-0-3 | BBA105 |
| 2 | BBA203 | Cost and Management Accounting | 3-0-0-3 | BBA104 |
| 2 | BBA204 | Operations Research | 3-0-0-3 | BBA102 |
| 2 | BBA205 | Business Ethics and Social Responsibility | 2-0-0-2 | BBA101 |
| 2 | BBA206 | Financial Markets and Institutions | 3-0-0-3 | BBA104 |
| 2 | BBA207 | Research Methodology | 2-0-0-2 | BBA102 |
| 2 | BBA208 | Business Law and Corporate Governance | 3-0-0-3 | BBA101 |
| 3 | BBA301 | Strategic Management | 3-0-0-3 | BBA201, BBA202 |
| 3 | BBA302 | Sales and Distribution Management | 3-0-0-3 | BBA202 |
| 3 | BBA303 | Human Resource Management | 3-0-0-3 | BBA201 |
| 3 | BBA304 | Business Analytics | 3-0-0-3 | BBA102, BBA204 |
| 3 | BBA305 | International Business | 3-0-0-3 | BBA202, BBA206 |
| 3 | BBA306 | Risk Management | 3-0-0-3 | BBA206 |
| 3 | BBA307 | Project Finance and Investment Analysis | 3-0-0-3 | BBA206 |
| 3 | BBA308 | Entrepreneurship and Innovation | 2-0-0-2 | BBA101, BBA201 |
| 4 | BBA401 | Business Strategy and Competitive Advantage | 3-0-0-3 | BBA301 |
| 4 | BBA402 | Supply Chain Management | 3-0-0-3 | BBA304 |
| 4 | BBA403 | E-commerce and Digital Marketing | 3-0-0-3 | BBA202 |
| 4 | BBA404 | Corporate Governance and Ethics | 3-0-0-3 | BBA205 |
| 4 | BBA405 | Sustainability in Business | 2-0-0-2 | BBA205 |
| 4 | BBA406 | Business Intelligence and Data Visualization | 3-0-0-3 | BBA304 |
| 4 | BBA407 | Global Financial Markets | 3-0-0-3 | BBA206 |
| 4 | BBA408 | Strategic Communication and Public Relations | 2-0-0-2 | BBA106 |
| 5 | BBA501 | Advanced Financial Management | 3-0-0-3 | BBA307 |
| 5 | BBA502 | Customer Relationship Management | 3-0-0-3 | BBA202 |
| 5 | BBA503 | Business Process Reengineering | 3-0-0-3 | BBA402 |
| 5 | BBA504 | Corporate Mergers and Acquisitions | 3-0-0-3 | BBA307 |
| 5 | BBA505 | Digital Transformation in Business | 3-0-0-3 | BBA403 |
| 5 | BBA506 | Business Ethics and Compliance | 2-0-0-2 | BBA404 |
| 5 | BBA507 | Research Project in Business Administration | 4-0-0-4 | BBA207 |
| 5 | BBA508 | Business Innovation and Design Thinking | 2-0-0-2 | BBA308 |
| 6 | BBA601 | Advanced Strategic Management | 3-0-0-3 | BBA401 |
| 6 | BBA602 | Global Supply Chain Strategy | 3-0-0-3 | BBA402 |
| 6 | BBA603 | Business Analytics Capstone Project | 4-0-0-4 | BBA304, BBA507 |
| 6 | BBA604 | Leadership and Change Management | 2-0-0-2 | BBA301 |
| 6 | BBA605 | Corporate Social Responsibility and Sustainability | 2-0-0-2 | BBA405 |
| 6 | BBA606 | Financial Risk Analysis and Modeling | 3-0-0-3 | BBA501 |
| 6 | BBA607 | Capstone Project in Business Analytics | 4-0-0-4 | BBA507 |
| 6 | BBA608 | Career Development and Professional Networking | 2-0-0-2 | - |
| 7 | BBA701 | Business Intelligence and Big Data Analytics | 3-0-0-3 | BBA507 |
| 7 | BBA702 | Advanced Corporate Finance | 3-0-0-3 | BBA501 |
| 7 | BBA703 | Strategic Marketing Analytics | 3-0-0-3 | BBA202 |
| 7 | BBA704 | Business Consulting and Project Management | 3-0-0-3 | BBA601 |
| 7 | BBA705 | Sustainable Business Practices | 2-0-0-2 | BBA405 |
| 7 | BBA706 | Research Thesis in Business Administration | 4-0-0-4 | BBA507 |
| 7 | BBA707 | Global Business Strategy and Operations | 3-0-0-3 | BBA601 |
| 7 | BBA708 | Business Innovation and Entrepreneurship | 2-0-0-2 | BBA308 |
| 8 | BBA801 | Executive Leadership and Organizational Culture | 3-0-0-3 | BBA604 |
| 8 | BBA802 | Advanced Financial Modeling | 3-0-0-3 | BBA702 |
| 8 | BBA803 | Digital Marketing and Social Media Strategy | 3-0-0-3 | BBA403 |
| 8 | BBA804 | Business Ethics and Governance | 2-0-0-2 | BBA605 |
| 8 | BBA805 | Research Thesis in Business Administration | 4-0-0-4 | BBA706 |
| 8 | BBA806 | Capstone Project in Strategic Business Management | 4-0-0-4 | BBA707, BBA805 |
| 8 | BBA807 | Business Innovation and Start-up Ecosystem | 2-0-0-2 | BBA308 |
| 8 | BBA808 | Professional Skills and Career Transition | 2-0-0-2 | - |
Advanced Departmental Electives
Departmental electives offer students the opportunity to deepen their expertise in specific areas of business administration. These courses are designed to provide in-depth knowledge and practical skills relevant to emerging trends and industry demands.
Course 1: Business Analytics and Predictive Modeling
This course introduces students to advanced analytics techniques used in business decision-making. Topics include regression analysis, time series forecasting, machine learning algorithms, and data visualization tools such as Python, R, and Tableau. Students learn how to build predictive models that can be applied to real-world business scenarios such as sales forecasting, customer segmentation, and risk assessment.
Learning Objectives:
- Understand statistical methods and algorithms used in predictive modeling
- Apply machine learning techniques to business datasets
- Develop proficiency in data visualization tools
- Interpret results from analytical models and communicate findings effectively
Relevance: With the increasing importance of data-driven decision-making, this course prepares students for roles in analytics consulting, product development, and business intelligence.
Course 2: Corporate Governance and Ethics
This course examines the principles and practices of corporate governance, including board structure, executive compensation, stakeholder management, and ethical dilemmas in business. Students explore international frameworks such as the OECD Principles of Corporate Governance and assess how these standards are implemented in practice.
Learning Objectives:
- Analyze the role of boards in corporate governance
- Evaluate ethical challenges in business decision-making
- Understand regulatory requirements for transparency and accountability
- Assess the impact of governance on organizational performance
Relevance: As stakeholders demand greater accountability from corporations, this course prepares students for roles in compliance, ethics training, and board advisory positions.
Course 3: International Business Strategy
This course explores the complexities of conducting business across borders. It covers topics such as cultural differences, international trade theories, global supply chain management, and multinational corporate strategies. Students analyze case studies of companies operating in diverse markets and evaluate the challenges they face.
Learning Objectives:
- Understand global market entry strategies
- Analyze cross-cultural communication in business settings
- Evaluate international trade policies and their impact on business
- Develop strategic approaches to managing multinational organizations
Relevance: With globalization accelerating, this course equips students for careers in international business, export-import operations, and global strategy consulting.
Course 4: Sustainable Business Practices
This elective focuses on integrating sustainability into business models. It covers environmental regulations, corporate social responsibility, green supply chain management, and sustainable innovation strategies. Students examine how businesses can achieve competitive advantage while contributing positively to society and the environment.
Learning Objectives:
- Identify sustainability challenges in various industries
- Develop strategies for sustainable business operations
- Evaluate environmental impact of business decisions
- Implement corporate responsibility initiatives
Relevance: As consumers and regulators demand more responsible business practices, this course prepares students for roles in sustainability consulting, ESG compliance, and green business development.
Course 5: Digital Marketing and Social Media Strategy
This course explores the rapidly evolving landscape of digital marketing. Students learn about SEO optimization, content creation, social media advertising, influencer marketing, and customer analytics. Through hands-on projects, students develop campaigns that drive engagement and conversion in online environments.
Learning Objectives:
- Design effective digital marketing campaigns
- Utilize social media platforms for brand building
- Analyze user behavior and optimize marketing strategies
- Evaluate the ROI of digital advertising channels
Relevance: As digital transformation accelerates, this course prepares students for careers in digital strategy, content management, and social media operations.
Project-Based Learning Philosophy
The department at Lords University Alwar places significant emphasis on project-based learning as a means to bridge the gap between academic theory and industry practice. Projects are designed to reflect real-world business challenges, requiring students to apply their knowledge in meaningful ways.
Mini-Projects:
Throughout the program, students engage in mini-projects that allow them to explore specific aspects of business administration under faculty supervision. These projects typically span 4-6 weeks and involve working with actual data sets or case studies provided by industry partners. The goal is to develop analytical skills, research capabilities, and teamwork competencies.
Final-Year Capstone Project:
In the final year, students undertake a comprehensive capstone project that integrates all aspects of their learning experience. Working in teams, they collaborate with faculty mentors and industry experts to address a complex business problem or opportunity. The project culminates in a written report and presentation to an audience of peers, faculty, and industry representatives.
Project Selection Process:
Students are encouraged to choose projects aligned with their interests and career goals. However, they must also consider the availability of resources, mentorship, and relevance to current business trends. Faculty members guide students through the selection process, ensuring that projects are feasible, impactful, and contribute to their professional development.
Evaluation Criteria:
Projects are evaluated based on several criteria including conceptual clarity, methodological soundness, data analysis quality, presentation effectiveness, and innovation. Peer reviews, faculty feedback, and industry mentor evaluations are all factors that influence the final grade.