Comprehensive Course Structure
The MBA program at Nmv University Virudhunagar is meticulously structured to provide a balanced blend of foundational knowledge and advanced specialization. The curriculum spans two academic years, with each semester offering a carefully curated set of courses designed to build upon previous learning and prepare students for leadership roles in the global business landscape.
| Semester | Course Code | Course Title | Credit Structure (L-T-P-C) | Pre-requisites |
|---|---|---|---|---|
| I | MBA101 | Financial Accounting | 3-0-0-3 | None |
| I | MBA102 | Marketing Principles | 3-0-0-3 | None |
| I | MBA103 | Operations Management | 3-0-0-3 | None |
| I | MBA104 | Organizational Behavior | 3-0-0-3 | None |
| I | MBA105 | Business Ethics & CSR | 3-0-0-3 | None |
| I | MBA106 | Quantitative Methods for Business | 3-0-0-3 | Mathematics at 12th level |
| I | MBA107 | Business Communication & Presentation Skills | 2-0-0-2 | None |
| I | MBA108 | Strategic Management | 3-0-0-3 | Organizational Behavior |
| II | MBA201 | Corporate Finance | 3-0-0-3 | Financial Accounting |
| II | MBA202 | Human Resource Management | 3-0-0-3 | Organizational Behavior |
| II | MBA203 | International Business | 3-0-0-3 | Marketing Principles |
| II | MBA204 | Managerial Economics | 3-0-0-3 | Quantitative Methods for Business |
| II | MBA205 | Business Analytics | 3-0-0-3 | Quantitative Methods for Business |
| II | MBA206 | Leadership & Change Management | 3-0-0-3 | Organizational Behavior |
| II | MBA207 | Business Law | 3-0-0-3 | None |
| III | MBA301 | Advanced Financial Management | 3-0-0-3 | Corporate Finance |
| III | MBA302 | Marketing Research & Analytics | 3-0-0-3 | Business Analytics |
| III | MBA303 | Supply Chain Management | 3-0-0-3 | Operations Management |
| III | MBA304 | Strategic Brand Management | 3-0-0-3 | Marketing Principles |
| III | MBA305 | Entrepreneurship & Innovation | 3-0-0-3 | Strategic Management |
| III | MBA306 | Digital Transformation & IT Strategy | 3-0-0-3 | Business Analytics |
| III | MBA307 | Sustainable Business Practices | 3-0-0-3 | Business Ethics & CSR |
| IV | MBA401 | Capstone Project | 4-0-0-4 | All previous semesters |
| IV | MBA402 | Global Strategic Management | 3-0-0-3 | Strategic Management |
| IV | MBA403 | Advanced Leadership & Team Development | 3-0-0-3 | Leadership & Change Management |
| IV | MBA404 | Consulting Project | 3-0-0-3 | Capstone Project |
Detailed Elective Course Descriptions
Advanced Financial Management: This course delves into complex financial concepts such as capital structure theory, risk management techniques, and valuation models. Students will explore advanced topics including derivatives, corporate governance, and global financial markets.
Marketing Research & Analytics: Designed to equip students with tools and techniques for conducting comprehensive marketing research, this course emphasizes data-driven decision-making using statistical software and consumer behavior analytics.
Supply Chain Management: This elective provides insights into modern logistics systems, inventory control strategies, and procurement processes. Students will learn how to optimize supply chain performance through strategic planning and technology integration.
Strategic Brand Management: Focusing on brand development and positioning strategies, this course explores branding frameworks, consumer perception analysis, and the role of digital media in brand building.
Entrepreneurship & Innovation: This course encourages creative thinking and innovation processes through case studies, entrepreneurial ventures, and hands-on workshops led by successful entrepreneurs from various industries.
Digital Transformation & IT Strategy: As businesses increasingly rely on digital platforms, this course examines how organizations can leverage emerging technologies like AI, blockchain, IoT, and cloud computing to drive transformation and competitive advantage.
Sustainable Business Practices: This elective introduces sustainable business models, environmental impact assessments, and corporate responsibility frameworks. It emphasizes ethical decision-making and long-term value creation in alignment with global sustainability goals.
Project-Based Learning Framework
The project-based learning approach is central to our curriculum, with students engaging in both individual and group projects throughout their studies. The process begins with identifying real-world business problems, followed by research, analysis, and proposal development. Each project must demonstrate application of theoretical knowledge to practical situations.
Mini-projects are introduced in the second semester, where students work on short-term assignments related to specific course topics. These projects typically involve data collection, analysis, and presentation skills development. The final-year capstone project requires students to collaborate with a faculty advisor or industry partner on a comprehensive business initiative that addresses an actual organizational challenge.
Evaluation criteria include clarity of problem definition, depth of research, logical reasoning, creativity in solutions, communication effectiveness, and professional presentation standards. Students are assessed through peer reviews, faculty feedback, and final presentations to industry experts.