Curriculum Overview

Course Details Across All Semesters

The Business Administration curriculum at Al Falah University Faridabad is designed to provide students with a well-rounded education that balances theoretical knowledge with practical application. The program spans eight semesters, each building upon the previous one to ensure comprehensive understanding and skill development.

Advanced Departmental Elective Courses

Departmental electives are offered in the third and fourth years to allow students to specialize according to their interests and career goals. These courses are taught by experienced faculty members with extensive industry backgrounds.

Corporate Finance

This course delves deep into financial decision-making within corporations. Students explore topics such as capital structure, dividend policy, investment analysis, and risk management strategies. The learning objectives include understanding corporate finance principles, evaluating financial statements, and applying valuation techniques to real-world scenarios.

Consumer Behavior

This course examines the psychological and social factors that influence consumer purchasing decisions. It covers market segmentation, brand loyalty, advertising impact, and digital marketing strategies. Students learn to analyze consumer data using various tools and methodologies to develop effective marketing campaigns.

Organizational Behavior

Focusing on human dynamics within organizations, this course explores leadership styles, team performance, motivation theories, and organizational culture. Through case studies and simulations, students gain insights into managing diverse teams and improving workplace effectiveness.

Supply Chain Management

This course addresses the complexities of modern supply chains, from sourcing raw materials to delivering products to end consumers. Students learn about logistics optimization, inventory control, supplier relationship management, and sustainability practices in global supply networks.

Strategic Management

Strategic management involves planning, implementing, and evaluating long-term business goals. This course teaches students how to assess competitive environments, formulate strategic plans, and execute initiatives that align with organizational objectives. Real-world examples from Fortune 500 companies illustrate key concepts.

Business Analytics

This course equips students with data analysis skills essential for modern business operations. Topics include statistical modeling, predictive analytics, data visualization, and machine learning applications in business contexts. Students work on projects using industry-standard software like Python, R, and Tableau.

International Business

This course prepares students to operate effectively in global markets by examining international trade policies, cultural differences, currency exchange risks, and geopolitical influences. Case studies from multinational corporations provide practical insights into cross-border business challenges and opportunities.

Entrepreneurship

The entrepreneurship course focuses on identifying business opportunities, developing business models, securing funding, and launching ventures. Students engage in pitch competitions, mentorship programs, and startup incubation projects to gain hands-on experience in entrepreneurial activities.

Sustainable Business Practices

This course explores how businesses can integrate sustainability into their operations without compromising profitability. Topics include environmental impact assessment, corporate social responsibility, green supply chains, and sustainable innovation strategies. Students learn to evaluate the economic and ecological implications of business decisions.

Business Ethics and CSR

This course emphasizes ethical decision-making in business environments. Students examine moral dilemmas, corporate governance issues, stakeholder management, and social responsibility frameworks. Through ethical case studies and debates, students develop a strong foundation in responsible leadership practices.

Project-Based Learning Philosophy

The department strongly believes in experiential learning through project-based initiatives that mirror real-world business challenges. These projects are integral to the curriculum and help bridge the gap between theory and practice.

Mini-Projects

Mini-projects are assigned throughout the program and contribute significantly to the final grade. Each project lasts 2-3 weeks and requires students to work in teams of 4-6 members. The selection process involves choosing a topic related to their specialization, developing a proposal, conducting research, presenting findings, and submitting a comprehensive report.

Mini-projects are evaluated based on several criteria including creativity, relevance, research depth, presentation quality, and team collaboration. Faculty mentors guide students throughout the process, ensuring they meet academic standards while achieving professional relevance.

Final-Year Capstone Project

The final-year capstone project is a comprehensive endeavor that spans the entire semester. Students select projects from industry partners or propose innovative solutions based on current market trends. The project involves extensive literature review, data collection, analysis, and presentation of results.

Faculty mentors guide students throughout this process, ensuring they meet academic standards while achieving professional relevance. The capstone project serves as a portfolio piece that showcases their capabilities to potential employers and graduate schools.

Project Selection Process

Students are encouraged to participate in competitions like the National Business Case Competition, the Regional Innovation Challenge, and the International Business Simulation. These events provide platforms for students to showcase their skills, network with peers, and gain recognition from industry leaders.

Evaluation Criteria

Projects are assessed based on multiple dimensions:

• Academic Rigor: Depth of research, relevance of concepts, and adherence to academic standards.
• Practical Application: How well the project addresses real-world challenges and offers actionable solutions.
• Teamwork and Collaboration: Effectiveness in group dynamics, communication, and role distribution.
• Presentation Skills: Clarity, visual appeal, and persuasive delivery of findings.
• Innovation and Creativity: Originality of approach, uniqueness of solution, and ability to think outside the box.