Placement Statistics - Last 7 Years
| Year | Highest Package (Domestic) | Average Package | Median Package | Placement Percentage | PPOs Received |
|---|---|---|---|---|---|
| 2025 | 9800000 | 4200000 | 3900000 | 92.0% | 120 |
| 2024 | 8600000 | 3800000 | 3500000 | 89.0% | 115 |
| 2023 | 7500000 | 3500000 | 3200000 | 87.0% | 108 |
| 2022 | 6400000 | 3100000 | 2900000 | 85.0% | 98 |
| 2021 | 5300000 | 2700000 | 2500000 | 83.0% | 87 |
| 2020 | 4900000 | 2400000 | 2200000 | 81.0% | 76 |
| 2019 | 4500000 | 2100000 | 1900000 | 78.0% | 69 |
Top Recruiting Companies
- Google: Offers roles such as Digital Marketing Manager, Product Marketing Manager, SEO Specialist, and Data Analyst.
- Meta Platforms: Seeks candidates for Social Media Strategist, Campaign Manager, and User Engagement Specialist positions.
- Microsoft: Hires for roles including Marketing Analyst, Brand Manager, and Digital Strategy Consultant.
- Amazon Web Services: Recruits for Cloud Marketing Specialist, E-commerce Marketing Lead, and Technical Content Strategist.
- Adobe Systems: Offers positions in Product Marketing, Customer Success, and Digital Experience Architect roles.
- IBM: Looks for Data Analysts, Business Intelligence Consultants, and Digital Innovation Experts.
- Wipro: Provides opportunities in Marketing Automation, Digital Transformation Consultant, and SEO Specialist roles.
- Infosys: Offers positions such as Digital Marketing Executive, Analytics Consultant, and Client Solutions Manager.
- Cognizant: Seeks candidates for Campaign Management, Content Strategy Lead, and Data Insights Analyst roles.
- Deloitte: Recruits for Digital Marketing Consultant, Marketing Technology Specialist, and Strategy Analyst positions.
- Uber: Hires for Product Marketing Manager, Growth Strategist, and Community Engagement Specialist roles.
- Snapchat: Offers roles in Brand Partnerships, Social Media Marketing, and Analytics Analyst positions.
- Twitter: Seeks candidates for Content Strategy Lead, Digital Marketing Analyst, and Advertising Solutions Consultant roles.
- LinkedIn: Recruits for Marketing Operations Specialist, Talent Acquisition Manager, and Data Visualization Expert positions.
- Pinterest: Offers opportunities in Content Creator, Product Marketing Manager, and Data Analyst roles.
Sector-wise Analysis
The digital marketing sector has seen unprecedented growth over the past decade, driven by technological advancements and changing consumer behaviors. Graduates from our program find themselves well-suited for careers across multiple sectors including IT/Software, Core Engineering, Finance, Consulting, Analytics, and PSUs.
In the IT/Software domain, companies like Google, Meta, Microsoft, and Amazon offer roles in digital strategy, campaign management, and data analysis. These positions often involve working with large datasets, developing marketing automation tools, and leveraging AI to enhance user experiences.
Core engineering firms such as IBM, Wipro, and Cognizant also recruit heavily from our program, seeking candidates who can bridge the gap between technical expertise and marketing acumen. Roles include Digital Transformation Consultant, Product Marketing Engineer, and Customer Success Specialist positions.
The finance sector presents unique opportunities for graduates to work in quantitative analysis, risk assessment, and market intelligence roles within investment firms, hedge funds, and financial institutions. Our alumni often transition into roles such as Financial Analyst, Risk Analyst, or Quantitative Researcher.
Consulting firms like Deloitte and McKinsey often hire our graduates for strategic advisory roles where they assist clients in navigating digital transformation initiatives and optimizing marketing performance across various channels.
Analytics companies provide opportunities for data-driven marketers who specialize in interpreting complex datasets to inform business decisions. Roles include Data Scientist, Business Intelligence Analyst, and Marketing Insights Specialist.
PSUs such as NTPC, BHEL, and ONGC also recruit graduates from our program to manage their digital communication strategies, ensuring effective outreach to stakeholders and the general public through various online platforms.
Internship Season
The internship season at Arihant College is an integral part of student development and career readiness. Companies like Google, Meta, Microsoft, Amazon, Adobe, and IBM offer internships to top-performing students, providing them with hands-on experience in real-world marketing environments.
Historically, the highest stipend offered during the internship season has been around 75000 rupees per month, while average stipends have ranged between 40000 and 50000 rupees. These figures reflect the competitive nature of internships in the digital marketing field.
The process begins with company visits to campus where recruiters present their offerings and conduct preliminary interviews. Students are then shortlisted based on academic performance, project experience, and interview feedback. The selection rounds typically include technical interviews, group discussions, and case studies related to digital marketing challenges.