Course Structure Overview
| Semester | Course Code | Course Title | Credit Structure (L-T-P-C) | Pre-requisites |
|---|---|---|---|---|
| I | BBA-101 | Principles of Management | 3-0-0-3 | - |
| BBA-102 | Business Communication | 3-0-0-3 | - | |
| BBA-103 | Economics | 3-0-0-3 | - | |
| BBA-104 | Introduction to Business Analytics | 3-0-0-3 | - | |
| BBA-105 | Business Mathematics | 3-0-0-3 | - | |
| BBA-106 | Introduction to Computer Applications | 3-0-0-3 | - | |
| BBA-107 | Business Ethics and Social Responsibility | 3-0-0-3 | - | |
| BBA-108 | Organizational Behavior | 3-0-0-3 | - | |
| BBA-109 | Financial Accounting | 3-0-0-3 | - | |
| BBA-110 | Introduction to Marketing | 3-0-0-3 | - | |
| BBA-111 | Business Statistics | 3-0-0-3 | - | |
| BBA-112 | Business Law and Regulations | 3-0-0-3 | - | |
| II | BBA-201 | Managerial Economics | 3-0-0-3 | BBA-103 |
| BBA-202 | Operations Management | 3-0-0-3 | BBA-101 | |
| BBA-203 | Human Resource Management | 3-0-0-3 | BBA-101 | |
| BBA-204 | Financial Management | 3-0-0-3 | BBA-109 | |
| BBA-205 | Marketing Management | 3-0-0-3 | BBA-110 | |
| BBA-206 | Business Research Methods | 3-0-0-3 | BBA-111 | |
| BBA-207 | Strategic Management | 3-0-0-3 | BBA-101 | |
| BBA-208 | International Business | 3-0-0-3 | BBA-101 | |
| BBA-209 | Project Management | 3-0-0-3 | BBA-202 | |
| BBA-210 | Business Analytics Lab | 0-0-3-1 | BBA-111 | |
| BBA-211 | Entrepreneurship Development | 3-0-0-3 | BBA-101 | |
| BBA-212 | Business Communication Lab | 0-0-3-1 | BBA-102 | |
| III | BBA-301 | Corporate Finance | 3-0-0-3 | BBA-204 |
| BBA-302 | Marketing Research | 3-0-0-3 | BBA-205 | |
| BBA-303 | Human Resource Development | 3-0-0-3 | BBA-203 | |
| BBA-304 | Sustainable Business Practices | 3-0-0-3 | BBA-107 | |
| BBA-305 | Supply Chain Management | 3-0-0-3 | BBA-202 | |
| BBA-306 | Business Strategy | 3-0-0-3 | BBA-207 | |
| BBA-307 | International Financial Management | 3-0-0-3 | BBA-204 | |
| BBA-308 | Risk Management | 3-0-0-3 | BBA-204 | |
| BBA-309 | Business Analytics in Practice | 3-0-0-3 | BBA-210 | |
| BBA-310 | Ethics and Governance | 3-0-0-3 | BBA-107 | |
| BBA-311 | Business Innovation Lab | 0-0-3-1 | BBA-211 | |
| BBA-312 | Advanced Business Statistics | 3-0-0-3 | BBA-111 | |
| IV | BBA-401 | Strategic Brand Management | 3-0-0-3 | BBA-205 |
| BBA-402 | Investment Banking | 3-0-0-3 | BBA-301 | |
| BBA-403 | Global Supply Chain Strategy | 3-0-0-3 | BBA-305 | |
| BBA-404 | Corporate Governance and Ethics | 3-0-0-3 | BBA-310 | |
| BBA-405 | Business Simulation and Decision Making | 3-0-0-3 | BBA-207 | |
| BBA-406 | Data Visualization and Interpretation | 3-0-0-3 | BBA-309 | |
| BBA-407 | Leadership in Organizations | 3-0-0-3 | BBA-203 | |
| BBA-408 | Capstone Project - Business Innovation | 0-0-6-3 | BBA-301, BBA-302, BBA-306 | |
| BBA-409 | Financial Modeling and Forecasting | 3-0-0-3 | BBA-301 | |
| BBA-410 | Market Segmentation and Targeting | 3-0-0-3 | BBA-205 | |
| BBA-411 | Entrepreneurial Ecosystems | 3-0-0-3 | BBA-211 | |
| BBA-412 | Advanced Business Research | 3-0-0-3 | BBA-206 |
Detailed Course Descriptions
Advanced departmental elective courses form a cornerstone of the program, offering students in-depth knowledge and practical skills relevant to their chosen specializations. Here are some examples:
Corporate Finance
This course delves into advanced concepts of financial management within corporations, focusing on capital structure decisions, dividend policy, cost of capital, and valuation techniques. Students will learn how to evaluate investment opportunities using net present value (NPV), internal rate of return (IRR), and other financial metrics.
Marketing Research
The course introduces students to the principles and practices of marketing research, including survey design, data collection methods, statistical analysis, and consumer behavior theories. Practical applications involve designing and executing market research projects using industry-standard tools like SPSS and Excel.
Human Resource Development
This course explores contemporary approaches to talent acquisition, training, performance management, and organizational development. Students will study various HR models, learn about change management processes, and gain insights into leadership styles that foster innovation and productivity.
Sustainable Business Practices
As sustainability becomes a critical factor in business strategy, this course examines environmental impact assessments, corporate social responsibility (CSR) initiatives, green supply chain management, and stakeholder engagement strategies. Students will develop frameworks for integrating sustainability into core business operations.
Supply Chain Management
This course provides an overview of modern supply chain systems, covering procurement, logistics, inventory control, supplier relationship management, and risk mitigation strategies. Through case studies and simulations, students will understand how to optimize supply chains for efficiency and resilience.
Strategic Brand Management
Focusing on branding as a strategic asset, this course covers brand identity development, brand equity measurement, communication strategies, and brand extension opportunities. Students will learn how to build and maintain strong brand identities in competitive markets.
Investment Banking
This course introduces students to investment banking functions such as mergers and acquisitions (M&A), equity research, fixed income analysis, and corporate finance advisory services. Real-world scenarios and financial modeling exercises enhance understanding of complex financial instruments.
Business Simulation and Decision Making
Using interactive business simulations, students will experience real-time decision-making in dynamic environments. The course emphasizes strategic thinking, risk assessment, resource allocation, and adaptive leadership under pressure.
Data Visualization and Interpretation
This course equips students with skills to interpret large datasets using advanced visualization tools like Tableau and Power BI. Emphasis is placed on storytelling through data, identifying trends, and making informed business recommendations based on analytical outputs.
Leadership in Organizations
Examining leadership theories and practices across different organizational contexts, this course explores transformational leadership, emotional intelligence, team dynamics, conflict resolution, and ethical decision-making frameworks. Students will engage in leadership development workshops and peer coaching sessions.
Project-Based Learning Philosophy
Our department strongly believes in experiential learning through project-based methodologies. Projects are designed to mirror real-world challenges faced by businesses, allowing students to apply theoretical knowledge in practical settings. Mini-projects begin in the second year and culminate in a comprehensive capstone project during the final year.
Mini-Projects Structure
Mini-projects are assigned at the end of each semester, typically lasting 6-8 weeks. Each project is aligned with specific learning outcomes and requires students to work in teams of 3-5 members. Projects are evaluated based on innovation, implementation quality, report writing, and presentation skills.
Final-Year Thesis/Capstone Project
The capstone project is a major component of the program, requiring students to conduct independent research or solve a complex business problem under faculty supervision. The project involves literature review, data collection, analysis, and final reporting. Students must present their findings to a panel of industry experts and academic staff.
Project Selection and Mentorship
Students choose their projects based on personal interest and alignment with career goals. Faculty mentors are assigned according to expertise areas and availability. Regular meetings and progress reviews ensure timely completion and high-quality output.