Curriculum Overview
The Entrepreneurship program at Doon Business School is structured over eight semesters, with a blend of core courses, departmental electives, science electives, and practical lab experiences. This holistic approach ensures that students gain both theoretical knowledge and hands-on expertise essential for entrepreneurial success.
Course Structure
| Semester | Course Code | Course Title | Credits (L-T-P-C) | Prerequisites |
|---|---|---|---|---|
| 1 | ENTR101 | Introduction to Entrepreneurship | 3-0-0-3 | - |
| 1 | ENTR102 | Business Analytics | 3-0-0-3 | - |
| 1 | ENTR103 | Human Psychology for Entrepreneurs | 2-0-0-2 | - |
| 1 | ENTR104 | Business Communication | 2-0-0-2 | - |
| 1 | ENTR105 | System Thinking & Design | 3-0-0-3 | - |
| 2 | ENTR201 | Strategic Management | 3-0-0-3 | ENTR101 |
| 2 | ENTR202 | Marketing Principles | 3-0-0-3 | - |
| 2 | ENTR203 | Financial Literacy for Startups | 3-0-0-3 | - |
| 2 | ENTR204 | Innovation Management | 2-0-0-2 | - |
| 2 | ENTR205 | Entrepreneurial Mindset Lab | 1-0-0-1 | - |
| 3 | ENTR301 | Venture Capital & Funding | 3-0-0-3 | ENTR201, ENTR203 |
| 3 | ENTR302 | E-commerce Strategy | 3-0-0-3 | - |
| 3 | ENTR303 | Digital Marketing | 2-0-0-2 | - |
| 3 | ENTR304 | Sustainable Business Models | 3-0-0-3 | - |
| 3 | ENTR305 | Product Design Lab | 2-0-0-2 | - |
| 4 | ENTR401 | Global Business Strategy | 3-0-0-3 | ENTR201, ENTR301 |
| 4 | ENTR402 | Leadership in Innovation | 2-0-0-2 | - |
| 4 | ENTR403 | Start-up Policy & Ethics | 2-0-0-2 | - |
| 4 | ENTR404 | Entrepreneurship Capstone Project | 4-0-0-4 | All previous courses |
| 4 | ENTR405 | Entrepreneurship Internship | 2-0-0-2 | - |
Advanced Departmental Electives
Students can choose from a range of advanced departmental electives that deepen their expertise in specific areas:
- AI for Startups: This course explores how artificial intelligence can be leveraged to build scalable business models and automate operations.
- Fintech Regulation & Innovation: Focuses on regulatory frameworks governing financial technology, compliance strategies, and innovation in payment systems.
- Healthcare Technology & Product Development: Covers the design and commercialization of health-tech solutions tailored to patient needs.
- Green Innovation & Circular Economy: Analyzes how businesses can adopt circular models while maintaining profitability and sustainability.
- Blockchain for Business: Explores decentralized systems, smart contracts, and use cases in supply chain management, digital identity, and more.
- Design Thinking & User Experience: Integrates design principles with business strategy to create user-centric products.
- Entrepreneurship in Emerging Markets: Examines the unique challenges and opportunities of starting ventures in developing economies.
- Social Impact Investing: Teaches how to evaluate and invest in ventures that generate measurable social outcomes alongside financial returns.
- Corporate Innovation Labs: Provides exposure to innovation labs within large corporations, including methodologies and tools for ideation and prototyping.
- Business Model Canvas & Lean Startup: Practical applications of lean startup principles to validate ideas quickly and efficiently.
- Startup Funding Rounds & Pitching: Covers fundraising strategies, pitch deck development, investor relations, and legal aspects of equity financing.
- Global Entrepreneurship Ecosystems: Analyzes entrepreneurship ecosystems globally and their impact on innovation policy and venture capital flows.
- Entrepreneurial Leadership in Crisis Situations: Prepares students to lead organizations through uncertainty, change, and disruption.
- Mentorship & Coaching Techniques: Equips students with the skills needed to guide others in entrepreneurial ventures and personal growth.
- Disruptive Innovation & Technology Trends: Explores emerging technologies like quantum computing, biotech, and nanotechnology and their implications for entrepreneurship.
Project-Based Learning Philosophy
Our project-based learning model emphasizes experiential education through structured mini-projects and a final capstone thesis. Mini-projects are undertaken in the third and fourth semesters, allowing students to apply theoretical knowledge in real-world scenarios.
Mini-Projects
Mini-projects span 6–8 weeks and are evaluated based on:
- Conceptual clarity
- Research depth
- Team collaboration
- Presentation quality
- Feedback from industry mentors
Final-Year Thesis/Capstone Project
The capstone project is a full-scale entrepreneurial endeavor that culminates in a business plan, prototype, or working model. Students are paired with faculty mentors and industry advisors who guide them through ideation, validation, execution, and presentation.
Project selection is done through a proposal process where students pitch their ideas to a panel of experts. Faculty members from various departments serve as mentors based on domain relevance and availability.