Comprehensive Course Structure
| Semester | Course Code | Course Title | Credit (L-T-P-C) | Prerequisites |
|---|---|---|---|---|
| I | BBA101 | Business Communication | 3-0-0-3 | - |
| I | BBA102 | Principles of Management | 3-0-0-3 | - |
| I | BBA103 | Business Mathematics | 3-0-0-3 | - |
| I | BBA104 | Introduction to Economics | 3-0-0-3 | - |
| I | BBA105 | Computer Applications in Business | 2-0-2-2 | - |
| I | BBA106 | Business Ethics and Social Responsibility | 3-0-0-3 | - |
| II | BBA201 | Financial Accounting | 3-0-0-3 | BBA103 |
| II | BBA202 | Marketing Principles | 3-0-0-3 | - |
| II | BBA203 | Organizational Behavior | 3-0-0-3 | - |
| II | BBA204 | Human Resource Management | 3-0-0-3 | - |
| II | BBA205 | Business Statistics | 3-0-0-3 | BBA103 |
| II | BBA206 | Operations Management | 3-0-0-3 | - |
| III | BBA301 | Financial Management | 3-0-0-3 | BBA201 |
| III | BBA302 | Strategic Marketing | 3-0-0-3 | BBA202 |
| III | BBA303 | Managerial Economics | 3-0-0-3 | BBA104 |
| III | BBA304 | Business Law | 3-0-0-3 | - |
| III | BBA305 | Research Methodology | 2-0-2-2 | BBA205 |
| III | BBA306 | Data Analysis and Visualization | 2-0-2-2 | BBA205 |
| IV | BBA401 | International Business | 3-0-0-3 | - |
| IV | BBA402 | Corporate Governance | 3-0-0-3 | - |
| IV | BBA403 | Sustainable Business Practices | 3-0-0-3 | - |
| IV | BBA404 | Business Analytics | 2-0-2-2 | BBA306 |
| IV | BBA405 | Entrepreneurship and Innovation | 3-0-0-3 | - |
| IV | BBA406 | Capstone Project | 2-0-2-2 | BBA301, BBA302 |
Advanced Departmental Electives
The department offers a range of advanced elective courses designed to deepen students' understanding and expertise in specialized areas of business administration. These courses are developed by faculty members with deep industry experience and academic excellence.
Advanced Financial Modeling: This course delves into complex financial modeling techniques used in corporate finance, investment banking, and equity research. Students learn to build dynamic models for valuation, risk assessment, and scenario analysis using Excel and specialized software like Bloomberg Terminal.
Consumer Behavior Analysis: Focusing on psychological and sociological factors that influence consumer decision-making, this course explores how businesses can tailor products and services to meet evolving consumer needs. Topics include brand loyalty, advertising effectiveness, and digital marketing strategies.
Global Supply Chain Optimization: This elective examines the complexities of managing supply chains across multiple countries. Students study logistics management, inventory control, supplier relationship management, and sustainability in global operations.
Strategic Brand Management: Designed to equip students with tools for developing and maintaining strong brand identities, this course covers branding strategy, brand equity measurement, and repositioning techniques. Real-world case studies from leading brands are analyzed to understand practical applications.
Cross-Cultural Leadership: In an increasingly interconnected world, understanding cross-cultural dynamics is crucial. This course explores leadership styles across cultures, communication differences, and global team management strategies to foster effective collaboration in multinational settings.
Digital Transformation in Organizations: As businesses undergo rapid digitalization, this course focuses on how technology impacts organizational structure, culture, and performance. Students learn about innovation management, cybersecurity, data governance, and emerging technologies such as AI and blockchain in business contexts.
Business Intelligence and Analytics: This course introduces students to advanced analytical tools and techniques used in business intelligence. From data mining and predictive analytics to dashboard creation and reporting, students gain hands-on experience with industry-standard platforms like Tableau and Power BI.
Corporate Governance and Ethics: Addressing the ethical dimensions of corporate decision-making, this course explores regulatory frameworks, stakeholder management, transparency, and accountability. Students examine ethical dilemmas in real-world business situations and develop frameworks for responsible leadership.
Sustainable Business Strategy: Combining environmental science with business strategy, this course teaches students how to integrate sustainability into core business operations. Topics include carbon footprint reduction, green supply chains, circular economy principles, and ESG reporting standards.
Leadership in Crisis Management: This elective prepares students for handling high-pressure situations by studying crisis communication, risk management, organizational resilience, and change leadership. Case studies from global companies during economic downturns, natural disasters, or public health emergencies are analyzed to understand effective response strategies.
Project-Based Learning Philosophy
The department strongly believes in experiential learning through project-based methodologies that bridge the gap between theory and practice. Projects are structured to simulate real-world business challenges, encouraging students to apply conceptual knowledge creatively and collaboratively.
Mini-projects begin in the second semester and continue throughout the academic journey. Each project requires students to work in teams, engage with faculty mentors, and present findings to industry experts. These projects typically span 4-6 weeks and are evaluated based on innovation, execution quality, and impact potential.
The final-year capstone project is a significant milestone where students propose a comprehensive business solution for an actual organization or community challenge. The project involves extensive research, stakeholder consultation, strategic planning, implementation, and final presentation to senior executives or advisory boards.
Faculty mentors are assigned based on student interests and project requirements. Mentors guide students through every stage of the project lifecycle, providing technical expertise, feedback sessions, and networking opportunities with professionals in relevant fields.