Course Structure Overview
The Bachelor of Business Administration program at MAHARISHI CENTRE FOR EDUCATIONAL EXCELLENCE is meticulously structured over eight semesters, ensuring a progressive and comprehensive learning journey. The curriculum balances foundational knowledge with specialized expertise, incorporating both theoretical and practical components to prepare students for diverse career paths in business.
| Semester | Course Code | Course Title | Credit Structure (L-T-P-C) | Pre-requisites |
|---|---|---|---|---|
| I | BBA101 | Principles of Management | 3-0-0-3 | - |
| I | BBA102 | Business Communication | 3-0-0-3 | - |
| I | BBA103 | Economics Fundamentals | 3-0-0-3 | - |
| I | BBA104 | Introduction to Business Ethics | 2-0-0-2 | - |
| I | BBA105 | Business Statistics | 3-0-0-3 | - |
| I | BBA106 | Computer Applications in Business | 2-0-0-2 | - |
| II | BBA201 | Financial Accounting | 3-0-0-3 | BBA103 |
| II | BBA202 | Marketing Management | 3-0-0-3 | BBA102 |
| II | BBA203 | Organizational Behavior | 3-0-0-3 | BBA101 |
| II | BBA204 | Operations Research | 3-0-0-3 | BBA105 |
| II | BBA205 | Business Law | 2-0-0-2 | - |
| II | BBA206 | Business Analytics Lab | 0-0-3-1 | BBA105 |
| III | BBA301 | Strategic Management | 3-0-0-3 | BBA201, BBA202 |
| III | BBA302 | Human Resource Development | 3-0-0-3 | BBA203 |
| III | BBA303 | Corporate Finance | 3-0-0-3 | BBA201 |
| III | BBA304 | Supply Chain Management | 3-0-0-3 | BBA204 |
| III | BBA305 | Business Ethics and CSR | 2-0-0-2 | BBA104 |
| III | BBA306 | Digital Marketing Lab | 0-0-3-1 | BBA202 |
| IV | BBA401 | International Business | 3-0-0-3 | BBA301, BBA302 |
| IV | BBA402 | Entrepreneurship and Innovation | 3-0-0-3 | BBA301 |
| IV | BBA403 | Sustainable Business Practices | 3-0-0-3 | BBA305 |
| IV | BBA404 | Business Analytics Capstone | 0-0-6-2 | BBA301, BBA304 |
| IV | BBA405 | Project Management | 3-0-0-3 | BBA301 |
| IV | BBA406 | Research Methodology | 2-0-0-2 | BBA105 |
| V | BBA501 | Digital Marketing Specialization | 3-0-0-3 | BBA402 |
| V | BBA502 | Global Supply Chain Strategy | 3-0-0-3 | BBA304 |
| V | BBA503 | Sustainable Innovation Lab | 0-0-3-1 | BBA303 |
| V | BBA504 | Financial Risk Assessment | 3-0-0-3 | BBA303 |
| V | BBA505 | Leadership in Crisis Management | 2-0-0-2 | BBA401 |
| V | BBA506 | Industry Internship | 0-0-12-3 | BBA404 |
| VI | BBA601 | Strategic Business Consulting | 3-0-0-3 | BBA501 |
| VI | BBA602 | Corporate Governance and Ethics | 3-0-0-3 | BBA505 |
| VI | BBA603 | Advanced Business Analytics | 3-0-0-3 | BBA404 |
| VI | BBA604 | Innovation and Design Thinking | 2-0-0-2 | BBA502 |
| VI | BBA605 | Entrepreneurial Finance | 3-0-0-3 | BBA504 |
| VI | BBA606 | Capstone Project | 0-0-12-4 | BBA601, BBA603 |
| VII | BBA701 | Global Market Entry Strategy | 3-0-0-3 | BBA601 |
| VII | BBA702 | Sustainability in Business Operations | 3-0-0-3 | BBA602 |
| VII | BBA703 | Cross-Cultural Negotiation Skills | 2-0-0-2 | BBA401 |
| VII | BBA704 | Business Intelligence Dashboard Design | 3-0-0-3 | BBA603 |
| VII | BBA705 | Research Paper Writing and Presentation | 2-0-0-2 | BBA606 |
| VIII | BBA801 | Final Thesis or Capstone Project | 0-0-12-4 | BBA705 |
| VIII | BBA802 | Professional Development Workshop | 2-0-0-2 | - |
| VIII | BBA803 | Internship Completion Report | 0-0-6-2 | BBA506 |
Detailed Course Descriptions for Advanced Departmental Electives
The following departmental elective courses provide advanced insights into specialized areas of business administration, preparing students to tackle complex challenges in real-world environments:
- Strategic Business Consulting (BBA601): This course equips students with methodologies for analyzing organizational performance, designing strategic initiatives, and delivering actionable recommendations. Students engage in consulting projects with real clients, applying frameworks such as SWOT, Porter's Five Forces, and Value Chain Analysis.
- Corporate Governance and Ethics (BBA602): Focused on ethical decision-making within corporate structures, this course explores legal frameworks, regulatory compliance, and stakeholder management. Students examine case studies involving corporate scandals and learn how to implement governance policies that promote transparency and accountability.
- Advanced Business Analytics (BBA603): Utilizing tools like Python, R, and Tableau, students delve into predictive modeling, data visualization, and statistical inference. The course emphasizes the integration of business insights with analytical techniques to drive strategic decisions.
- Innovation and Design Thinking (BBA604): This elective teaches design thinking principles through hands-on workshops and real-world projects. Students learn to empathize with users, ideate solutions, prototype ideas, and test concepts in iterative cycles.
- Entrepreneurial Finance (BBA605): Designed for aspiring entrepreneurs, this course covers venture capital, angel investing, crowdfunding, and financial modeling for startups. Students develop pitch decks and business plans that align with investor expectations.
- Global Market Entry Strategy (BBA701): Students learn to assess international markets, evaluate entry strategies, and manage cross-cultural business operations. The course includes simulations and case studies of multinational corporations entering emerging economies.
- Sustainability in Business Operations (BBA702): This course explores how businesses can integrate sustainability practices into their core operations. Topics include carbon footprint reduction, circular economy models, and green supply chain management.
- Cross-Cultural Negotiation Skills (BBA703): Through interactive role-plays and cultural immersion exercises, students develop negotiation skills for international business settings. The course addresses linguistic differences, non-verbal communication, and ethical considerations in cross-cultural negotiations.
- Business Intelligence Dashboard Design (BBA704): Students learn to create dynamic dashboards using tools like Power BI and Qlik Sense. The course emphasizes data storytelling, visual representation of KPIs, and real-time reporting for decision-makers.
- Research Paper Writing and Presentation (BBA705): This course teaches students how to conduct literature reviews, formulate research questions, and present findings effectively. It includes training in academic writing standards and presentation skills tailored for business audiences.
Project-Based Learning Philosophy
At MAHARISHI CENTRE FOR EDUCATIONAL EXCELLENCE, project-based learning is central to our pedagogical approach. Students begin with mini-projects in their second year, working on real-world case studies that mirror industry challenges. These projects are designed to develop critical thinking, teamwork, and problem-solving skills.
By the final year, students engage in capstone projects that serve as a culmination of their learning journey. Projects are selected based on student interests, faculty expertise, and industry relevance. Students work closely with assigned mentors who guide them through the research, analysis, and implementation phases of their projects.
The evaluation criteria for these projects include innovation, feasibility, impact assessment, presentation quality, and peer collaboration. Faculty members from various disciplines review project proposals to ensure alignment with academic standards and real-world applicability.