Course Structure Overview

The Entrepreneurship program at SANGHVI INSTITUTE OF MANAGEMENT AND SCIENCE PGDM is structured over two years, divided into four semesters. Each semester consists of a mix of core courses, departmental electives, science electives, and laboratory components designed to provide students with both theoretical knowledge and practical experience.

Advanced Departmental Electives

The program offers a rich selection of advanced departmental electives that allow students to specialize in areas aligned with their interests and career goals:

• Digital Innovation and E-commerce: This course explores the latest trends in e-commerce platforms, digital marketing strategies, and omnichannel retail. Students learn to leverage data analytics for customer segmentation, product positioning, and pricing optimization.
• Product Development and Design Thinking: Focused on the iterative process of designing and launching products, this course emphasizes user-centered design principles, prototyping techniques, and agile development methodologies.
• Global Business Strategy: Students study international expansion strategies, cross-cultural leadership, and geopolitical risks affecting global markets. The course includes case studies from multinational corporations and emerging economies.
• FinTech and Digital Payments: This course covers financial technology innovations such as blockchain, cryptocurrency, and mobile payments. It explores regulatory frameworks, cybersecurity challenges, and business models in the fintech sector.
• Sustainable Business Models: Emphasizing environmental responsibility and social impact, this course teaches students how to integrate sustainability into business operations while maintaining profitability.
• Healthcare Entrepreneurship: Designed for students interested in healthcare innovation, this course examines emerging technologies in medical devices, telehealth services, and pharmaceutical startups.
• Startups and Venture Capital: Students learn about venture capital financing, startup valuation, due diligence processes, and portfolio management. Guest speakers from VC firms provide real-world insights.
• Social Entrepreneurship and Impact Investing: This course focuses on creating scalable social impact ventures using business principles. Topics include impact measurement techniques, sustainable development goals, and community engagement strategies.

Project-Based Learning Philosophy

The program strongly advocates for project-based learning as a central component of education. Students engage in both mini-projects and a capstone thesis that simulates real-world entrepreneurial scenarios.

Mini-projects are assigned during the first two years and typically involve working with startups or organizations to solve specific business problems. These projects help students apply theoretical knowledge in practical settings and develop collaborative skills.

The final-year thesis, known as the Capstone Project, requires students to either launch a new venture or conduct an in-depth analysis of an existing one. Students select their projects based on personal interest and market relevance, working closely with faculty mentors who provide guidance throughout the process.

Evaluation criteria for these projects include innovation, feasibility, impact potential, presentation quality, and teamwork. The capstone project culminates in a formal pitch presentation to investors or industry experts, providing students with valuable exposure and networking opportunities.