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Comprehensive Course Structure

The Strategic Management program at Satyendra Chandra Guria Institute Of Management Andtechnology is structured over eight semesters, with a blend of core courses, departmental electives, science electives, and laboratory sessions. The curriculum emphasizes foundational knowledge while encouraging specialization through elective modules.

Advanced Departmental Elective Courses

The program offers several advanced departmental electives that allow students to deepen their understanding of specialized areas within strategic management. These courses are taught by faculty members with extensive industry experience and research expertise.

Strategic Innovation and Product Development

This course focuses on the processes involved in creating and launching innovative products or services. Students learn how to identify market opportunities, develop ideation techniques, conduct feasibility studies, and manage product development cycles. The course emphasizes real-world case studies from leading tech companies and startups, enabling students to apply innovation frameworks to practical scenarios.

Business Models and Value Creation

This elective explores various business model frameworks and their applications in different industries. Students examine how firms create, deliver, and capture value through strategic positioning and resource allocation. The course includes interactive sessions on business model canvas, lean startup methodologies, and platform economics.

Strategic Communication and Negotiation

This course equips students with communication and negotiation skills essential for effective leadership in strategic contexts. Topics include persuasive communication, stakeholder management, conflict resolution, and negotiation strategies. Practical exercises and role-plays are integrated to enhance learning outcomes.

Mergers and Acquisitions Strategy

This elective delves into the complexities of corporate consolidation and restructuring. Students learn about merger analysis, due diligence procedures, integration planning, and post-merger performance evaluation. Real-world examples from global M&A transactions provide insights into strategic decision-making in complex scenarios.

Public Sector Strategic Management

This course addresses the unique challenges faced by public sector organizations in implementing strategic initiatives. It covers policy formulation, resource allocation, stakeholder engagement, and performance management within government and non-profit environments. Students gain exposure to best practices from successful public sector reforms globally.

Globalization and Regional Integration

This course examines the impact of globalization on strategic decision-making across regions. It explores trade policies, regional integration frameworks, cultural differences in business practices, and their implications for corporate strategy. Case studies from emerging economies provide a nuanced understanding of global business dynamics.

Strategic Risk Assessment

This elective focuses on identifying, analyzing, and mitigating strategic risks within organizations. Students learn to assess financial, operational, market, and reputational risks using quantitative models and qualitative frameworks. The course emphasizes risk management strategies that align with overall organizational objectives.

Digital Strategy and E-commerce

This course explores the strategic implications of digital transformation in business environments. It covers topics such as online marketplace dynamics, digital marketing strategies, e-commerce platform development, and cybersecurity in business contexts. Students learn to leverage digital tools for competitive advantage and innovation.

Sustainability and Corporate Responsibility

This elective integrates sustainability principles into strategic planning and decision-making processes. Students examine how environmental and social factors influence business strategy and explore frameworks for sustainable value creation. The course includes discussions on ESG (Environmental, Social, Governance) metrics and their impact on corporate performance.

Industry Analysis and Competitive Intelligence

This course teaches students how to analyze industry trends, competitive landscapes, and market dynamics using primary and secondary research methods. It emphasizes the use of analytical tools such as Porter’s Five Forces, SWOT analysis, and scenario planning for strategic decision-making.

Project-Based Learning Philosophy

The program places significant emphasis on project-based learning as a core pedagogical approach. This methodology is designed to bridge the gap between theory and practice by engaging students in hands-on projects that mirror real-world challenges.

Mandatory Mini-Projects

Mini-projects are assigned at the end of each semester to reinforce key concepts learned in class. These projects are typically completed in teams and involve solving a specific business problem or conducting research on a relevant topic. Students receive feedback from faculty mentors throughout the project lifecycle, ensuring continuous improvement.

Final-Year Thesis/Capstone Project

The capstone project is a culminating experience that allows students to demonstrate their mastery of strategic management principles. Working under the supervision of a faculty mentor, students select a topic related to their area of interest and conduct an in-depth analysis or propose a strategic solution to a real-world challenge. The project must include literature review, data collection, analysis, and actionable recommendations.

Project Selection and Mentorship

Students are encouraged to choose projects that align with their career aspirations or research interests. Faculty mentors are selected based on expertise in relevant domains and availability. The selection process involves a proposal submission followed by a discussion with the mentor to refine the project scope and objectives.