Placement Statistics - Last 7 Years
| Year | Highest Package (Domestic) | Average Package | Median Package | Placement Percentage | PPOs Received |
|---|---|---|---|---|---|
| 2025 | 900,000 | 380,000 | 340,000 | 92.5% | 78 |
| 2024 | 780,000 | 340,000 | 300,000 | 89.0% | 65 |
| 2023 | 650,000 | 300,000 | 270,000 | 87.5% | 58 |
| 2022 | 550,000 | 270,000 | 240,000 | 85.0% | 52 |
| 2021 | 480,000 | 240,000 | 210,000 | 82.0% | 45 |
| 2020 | 430,000 | 210,000 | 190,000 | 78.5% | 38 |
| 2019 | 390,000 | 190,000 | 170,000 | 75.0% | 32 |
Top Recruiting Companies
The Marketing program at ARIHANT COLLEGE attracts top-tier companies across various sectors, offering diverse career opportunities for graduates.
- Google: Offers roles such as Product Manager, Marketing Analyst, and Brand Strategist.
- Facebook (Meta): Provides internships and full-time positions in digital marketing, user engagement, and community management.
- Amazon: Recruits students for roles in e-commerce strategy, customer insights, and brand development.
- McKinsey & Company: Offers consulting opportunities in strategic marketing, business transformation, and innovation.
- P&G: Provides internships and full-time roles in brand management, consumer insights, and global marketing strategy.
- Unilever: Offers positions in international marketing, sustainable branding, and product development.
- Deloitte: Recruits students for marketing analytics, digital transformation projects, and consulting roles.
- Coca-Cola: Provides internships and full-time roles in brand strategy, consumer engagement, and marketing communications.
- Infosys: Offers positions in marketing technology, customer experience design, and business development.
- Accenture: Recruits students for digital marketing projects, strategy consulting, and innovation labs.
- Uber: Provides internships and full-time roles in product marketing, user growth, and brand strategy.
- Microsoft: Offers opportunities in software marketing, cloud solutions, and product lifecycle management.
- IBM: Recruits students for enterprise marketing, data analytics, and digital transformation initiatives.
- Procter & Gamble: Provides roles in brand management, consumer insights, and global strategy development.
- Johnson & Johnson: Offers internships and full-time positions in pharmaceutical marketing, healthcare branding, and public health campaigns.
Sector-Wise Analysis of Recruiters
The demand for marketing graduates is widespread across multiple sectors. Here's an analysis of key industries:
- IT/Software: Companies like Google, Microsoft, and Meta offer roles in product marketing, user engagement, and brand development.
- Core Engineering: Firms such as Infosys and Accenture provide opportunities in technology marketing, digital transformation, and business development.
- Finance: Banks and financial institutions hire marketing professionals for consumer banking, wealth management, and product innovation.
- Consulting: Top consulting firms like McKinsey & Company and Deloitte seek graduates with analytical and strategic thinking skills for marketing strategy roles.
- Analytics: Companies in this space require professionals who can analyze market trends, consumer behavior, and campaign performance.
- PSUs: Public sector undertakings often recruit marketing graduates for brand development, policy formulation, and stakeholder communication.
Internship Season Overview
The internship season at ARIHANT COLLEGE typically begins in the third year and extends through the summer. During this period, students gain valuable industry exposure through internships with leading companies.
Key companies that participate in the internship program include:
- Google: Offers internships in digital marketing, product management, and user experience design.
- Facebook (Meta): Provides opportunities in social media strategy, community engagement, and content creation.
- Amazon: Recruits students for roles in e-commerce analytics, customer insights, and brand strategy.
- McKinsey & Company: Offers internships in strategic consulting, business transformation, and marketing research.
- P&G: Provides positions in brand management, consumer insights, and global marketing initiatives.
Historical stipend data for internships shows that students typically receive an average monthly stipend of Rs. 40,000 to Rs. 60,000 depending on the company and role. Top-tier companies like Google and Microsoft often offer higher stipends ranging from Rs. 80,000 to Rs. 120,000 per month.
The internship process involves multiple stages including resume screening, written tests, interviews, and final selection rounds. Students are encouraged to prepare thoroughly for these assessments by practicing case studies, technical questions, and behavioral interviews.