Course Structure Overview
The Bachelor of Business Administration program is structured over six semesters, with a total duration of three years. The curriculum is designed to provide a balanced blend of foundational knowledge and specialized expertise, preparing students for diverse career paths in the business world.
Semester-wise Course Listing
| Semester | Course Code | Full Course Title | Credit Structure (L-T-P-C) | Pre-requisites |
|---|---|---|---|---|
| 1 | BBA-101 | Introduction to Business Administration | 3-0-0-3 | - |
| 1 | BBA-102 | Business Communication | 3-0-0-3 | - |
| 1 | BBA-103 | Principles of Management | 3-0-0-3 | - |
| 1 | BBA-104 | Economics for Business | 3-0-0-3 | - |
| 1 | BBA-105 | Quantitative Methods in Business | 3-0-0-3 | - |
| 1 | BBA-106 | Business Ethics & Social Responsibility | 3-0-0-3 | - |
| 2 | BBA-201 | Financial Accounting | 3-0-0-3 | BBA-101, BBA-104 |
| 2 | BBA-202 | Marketing Principles | 3-0-0-3 | BBA-101, BBA-104 |
| 2 | BBA-203 | Operations Management | 3-0-0-3 | BBA-101, BBA-105 |
| 2 | BBA-204 | Human Resource Development | 3-0-0-3 | BBA-101, BBA-103 |
| 2 | BBA-205 | Business Statistics | 3-0-0-3 | BBA-105 |
| 2 | BBA-206 | Introduction to Business Law | 3-0-0-3 | - |
| 3 | BBA-301 | Corporate Finance | 3-0-0-3 | BBA-201, BBA-205 |
| 3 | BBA-302 | Strategic Management | 3-0-0-3 | BBA-203, BBA-204 |
| 3 | BBA-303 | International Business | 3-0-0-3 | BBA-202, BBA-205 |
| 3 | BBA-304 | Risk Management & Insurance | 3-0-0-3 | BBA-301 |
| 3 | BBA-305 | Business Research Methods | 3-0-0-3 | BBA-205 |
| 3 | BBA-306 | Business Ethics & Governance | 3-0-0-3 | BBA-106 |
| 4 | BBA-401 | Business Analytics | 3-0-0-3 | BBA-205, BBA-305 |
| 4 | BBA-402 | Supply Chain Management | 3-0-0-3 | BBA-203 |
| 4 | BBA-403 | Digital Marketing Strategy | 3-0-0-3 | BBA-202 |
| 4 | BBA-404 | Sustainable Business Practices | 3-0-0-3 | BBA-306 |
| 4 | BBA-405 | Entrepreneurship Development | 3-0-0-3 | BBA-302 |
| 4 | BBA-406 | Business Policy & Decision Making | 3-0-0-3 | BBA-302, BBA-305 |
| 5 | BBA-501 | Advanced Financial Management | 3-0-0-3 | BBA-301, BBA-401 |
| 5 | BBA-502 | Marketing Research & Analytics | 3-0-0-3 | BBA-202, BBA-401 |
| 5 | BBA-503 | Global Strategic Planning | 3-0-0-3 | BBA-302, BBA-406 |
| 5 | BBA-504 | Business Innovation & Change Management | 3-0-0-3 | BBA-302, BBA-405 |
| 5 | BBA-505 | Project Management & Risk Analysis | 3-0-0-3 | BBA-203, BBA-401 |
| 5 | BBA-506 | Ethics in Business & Leadership | 3-0-0-3 | BBA-306, BBA-404 |
| 6 | BBA-601 | Capstone Project - Business Simulation | 0-0-0-6 | All previous semesters |
| 6 | BBA-602 | Internship & Industry Exposure | 0-0-0-4 | All previous semesters |
Advanced Departmental Elective Courses
The department offers a wide range of advanced elective courses designed to deepen students' understanding and prepare them for specialized careers in business. These courses are typically taken in the final two semesters of the program:
- Digital Marketing Strategy: This course explores how digital channels such as social media, search engines, email marketing, and content platforms can be leveraged to achieve business objectives. Students learn to design effective campaigns using tools like Google Analytics, Facebook Ads Manager, and HubSpot.
- Business Analytics & Data Science: Focused on leveraging data to make informed decisions, this course covers statistical analysis, machine learning algorithms, and visualization techniques. Students gain hands-on experience with platforms like Python, R, Tableau, and Power BI.
- Sustainable Business Practices: Examines how businesses can adopt environmentally responsible practices while maintaining profitability. Topics include carbon footprint reduction, circular economy principles, ESG reporting, and sustainable supply chain management.
- Financial Risk Management: Covers financial instruments, risk assessment models, derivatives trading, and regulatory compliance frameworks. Students learn to evaluate risks associated with investments and develop strategies for mitigation.
- Supply Chain Optimization: Analyzes the flow of goods from raw materials to end consumers, focusing on logistics, inventory control, warehouse management, and demand forecasting techniques.
- Entrepreneurship & Innovation: Provides a comprehensive understanding of starting and scaling new ventures. Students learn about business model canvases, pitch deck creation, venture capital funding, and innovation ecosystems.
- Corporate Governance & Ethics: Reviews legal frameworks governing corporate behavior, ethical decision-making processes, stakeholder theory, and board governance structures.
- International Business Negotiation: Prepares students for cross-cultural negotiations in global markets. It covers negotiation tactics, cultural sensitivity, international law, and dispute resolution mechanisms.
- Strategic Leadership & Organizational Behavior: Explores leadership theories, team dynamics, change management, organizational culture, and decision-making under uncertainty.
- Business Process Reengineering: Focuses on identifying inefficiencies in current business processes and redesigning them for improved performance. Students learn to use methodologies like BPMN and Six Sigma.
Project-Based Learning Philosophy
Our department emphasizes project-based learning as a core component of the curriculum, recognizing that real-world challenges require applied knowledge and collaborative problem-solving skills. The approach integrates theory with practice through structured mini-projects and a comprehensive capstone thesis.
Mini-Projects (Semesters 1-5)
Mini-projects are assigned at the end of each semester to reinforce learning outcomes and encourage teamwork. These projects are typically completed in groups of 3-5 students under faculty supervision. Each project must align with a specific course outcome and include:
- A clear problem statement
- Research methodology
- Data collection and analysis
- Recommendations for implementation
- Presentation to peers and faculty
Mini-projects are assessed based on originality, depth of research, clarity of presentation, and relevance to the course material. Faculty members provide detailed feedback and guidance throughout the process.
Final-Year Thesis/Capstone Project (Semester 6)
The capstone project is a significant undertaking that requires students to identify a relevant business issue, propose a solution, and present findings in a formal report. The project must demonstrate:
- Research rigor
- Application of learned concepts
- Original contribution to the field
- Professional presentation standards
Students are paired with faculty mentors who guide them through every stage of the project. The final presentation is evaluated by a panel of experts from academia and industry.